
A nice treat in this morning’s inbox.
![infoneer-pulse: thedailywhat:
Bookmark Design Concept of the Day: Lee Hyeon Joo’s award-winning “Page Chaser” is nothing short of a revolution in bookmarking technology: A flexible strip “designed to follow the pages as the user flips them.” No more fumbling for a piece of paper every time you need to save your place; the Page Chaser stays put, eliminating the risk of loss, and making sure you always know where you’re supposed to be.
[yanko.]
This would be cool if physical books were still relevant. Can someone create an index of printing companies so I can sell them short?](http://27.media.tumblr.com/tumblr_kzugpakyEQ1qzpwi0o1_400.jpg)
Bookmark Design Concept of the Day: Lee Hyeon Joo’s award-winning “Page Chaser” is nothing short of a revolution in bookmarking technology: A flexible strip “designed to follow the pages as the user flips them.” No more fumbling for a piece of paper every time you need to save your place; the Page Chaser stays put, eliminating the risk of loss, and making sure you always know where you’re supposed to be.
[yanko.]
This would be cool if physical books were still relevant. Can someone create an index of printing companies so I can sell them short?

How representative are the demographics of a Facebook fan page to a particular product/service?
At my next company, I’m going to build a game mechanic into everything that doesn’t require creative thinking. You should be able to get points for going to the gym and eating well and those points should correspond to increased subsidies for your health insurance or gym.
Completing a W2 or a…
Double +1 (+2?)
The best management ideally rewards people based on the ever-shifting value of the tasks they perform; there’s huge efficiency opportunities for codifying & making explicit the values of those tasks. In games, HR, education, etc.
Currency (social & otherwise) for the win.
The Barefoot Professor: by Nature Video (via NatureVideoChannel)
This is a great video on barefoot running (and why I’m running barefoot in the Boston Marathon this year!)
In Vast.com’s testing, Mad Libs style forms increased conversion across the board by 25-40%. (via LukeW | “Mad Libs” Style Form Increases Conversion 25-40%)
Now that’s kinda clever! :)
I’ve teamed up with my friends at RunKeeper to run the Boston Marathon, wearing my Vibrams. This is my first marathon ever, and RunKeeper’s planning to boil this event into something really big!
Now is the time for charitable folks to help me kick off my fund raising… and potentially win some cool prizes.
For every $10 donated to Jason Jacobs (RunKeeper CEO, this will be his 3rd marathon) or to myself, you’ll be entered in the
RunKeeper Marathon Sweepstakes!
I’d be infinitely grateful if you’d donate to my most awesome cause (educating Dorcestor youth on health & welnesss issues)
PS: You could donate to Jason’s cause, but that’s not nearly as much fun. He’s wimping out and running in sneakers.
The Lean Startup movement isn’t terribly new, but the level of hype is reaching pretty significant levels. The contrarian in me is always a little wary when anything gets overly hyped. To be clear, I really really like the concepts of the lean startup and customer development. I’d recommend any…
My response to Rob’s thoughtful post:
Agreed on the lack of magic formula, and certainly official-looking charts are deceptive. On the other hand, the charts are a useful too to communicate differences against other startup / development approaches.
re: big opportunities vs lean; this a point a lot of smart, lean-wary startup friends bring up, and I think it’s a good one. My thoughts: in the spirit of “there is no one size fits all”, if we do away w/ all the CD/Lean ‘stuff’ except the core principle, learn fast, then I think that logic applies to any organization pursuing any particular vision, no matter the scope.
Make sure your team is learning fast & furious, and if you aren’t capable of articulating what you learned last week, recognize that it’s unclear if you’ve made forward progress. If it wasn’t possible to learn, fine, but if it was, you’re at risk of ‘straying’. If that persists week over week, where’s the forcing function to keep you in check? Months & months of ‘work’ without external validation is clearly a company killer.
I enjoyed this post by Tom Loverro, nice contrast to the ‘no place for an MBA in a startup’ rhetoric that I’ve heard so much about. No doubt engineers are the critical lifeblood of an early stage company, but as a non-technical founder (w/ an MBA), I like to think that our roles are important too.
I agree that non-technical founders are important, which is to say: all founders, no matter their type, are critically important. They craft vision, work hard to understand customers, and provide the right solution.
Tom’s real point appears earlier in his post: “the single greatest cause of startup failure is not understanding the customer’s needs, EVEN THOUGH THE FOUNDERS THINK THEY DO”. If you are thinking about hiring in a marketing person (non-founder) to help close that customer understanding gap… I worry it’s a little late for the startup.